In today’s fast-paced world, attracting customers’ attention is becoming increasingly difficult. But what if, instead of chasing down customers, they greeted you with open arms in their inbox?
You get permission to land in the inbox of your customers with opt-in email marketing, and you can share the right message with the right people at the right time.
It can feel like fighting the windmills when you rely on social media algorithms. Instead, concentrate on developing an email marketing list that can be a gold mine.
Email marketing is one of the most effective marketing assets in the toolbox of…
Content marketing takes a lot of time and effort. The days of writing a fantastic blog post, pressing publish, and watching your page views soar are long gone. Even if you write the best article ever, you’ll only get a few hundred views.
These tools can make your content appear as if you’re a large company (even if you’re a one-person operation) and provide you with all the data you need to grow your business. Check out the top 9 content marketing tools, which include graphic design tools, content ideation platforms, and analytics.
Many people are being sent home to work because of the unfortunate need for social distance. This can be challenging for those who have not spent a significant amount of time working remotely. However, many of the ideas outlined in our 8 Tips for Working from Home can help to make the transaction go more smoothly.
The mental aspect of telecommuting is the most difficult. While getting set-up and started can be a hassle from a technical standpoint, when it comes to the issues associated with working from home, how we adjust mentally is at the top of the list…
Social media marketing is a method of promoting (marketing) products or services by utilizing social media platforms. Social media marketing is one of the most effective ways to market your online business.
Social media marketing also provides many benefits for a business, including increasing product popularity, making it easier for you to get new customers, increasing website visitors and ranking on search engines, and maintaining good relationships and customer satisfaction.
Attractive website content is still a very effective tool for Inbound Marketing. However, large companies are finally getting wise in this regard and spending most of their marketing resources on Content Marketing.
So what does this mean for companies with small marketing budgets? Don’t worry, there’s still time. Content marketing is all about a long process. It’s about engagement. Big companies are still struggling with no small effort.
Before launching a website and being effective with its content, you need to know what content to create, how best to create it and how to use it to your advantage.
As a leading digital marketing business, we provide articles on marketing ideas and tactics on a regular basis. With our 5 Digital Marketing Mistakes to Avoid, we wanted to shed some light on things you shouldn’t be doing. In both life and business, not doing the wrong things can be just as crucial as doing the right things. When it comes to digital marketing, mistakes may add up rapidly and cause more harm than good. It’s a case of taking two steps ahead and one step back.
Avoiding these crashes saves you time, energy and, above all, conversions. The frustration…
Search engine optimization (SEO) is all about increasing website traffic by making the site more visible in search results.
But, if you have a website, you probably know what SEO is.
While you may not have done it, you have almost certainly heard of it.
If you need convincing about the basic importance of SEO, here are some surprising statistics:
The most important thing to remember with website security is that hackers don’t usually choose which websites to hack.
While certain people may target certain corporate brands or government websites for a challenge or for hacking issues (related to religion, nationalism, anti-globalism, human rights, etc. where publicly available content is tampered with), in most cases websites the web they choose to hack is done randomly.
In almost every case, hackers use scripts that extensively search websites for common vulnerabilities. …
There are many free website solutions out there. And, believe it or not, as a professional website design and development company, we don’t have a problem with this. Certain businesses may just start or maybe the restructuring and money is strict. We understand. We have as much as they have a presence than not at all. Stepping stones are sometimes needed.
However, we don’t think this is a reason for a bad design. The design is still important. The web, mostly, is a visual experience (factor in mobile phone, and even more visual things). Users tend to develop their initial…
WordPress is one of the most popular content management systems (CMS) and blogging platforms. In fact, 24% of websites worldwide use WordPress. However, WordPress is not the only CMS or digital publishing platform out there. So, why should your company create a WordPress website instead of using a different platform like Joomla, Drupal, Wix, Weebly or Squarespace?
Most people who use WordPress are not web designers or programmers. In fact, most people start using WordPress without any prior knowledge of how to design a website.
For tech-savvy people, WordPress is the perfect solution because there are thousands of free website…
Web Design & Development